Geiranger, Norway
CLIENTs:
Amazon - AT&T - REI - Arby's - Slack - eBay - Netflix - La Quinta Inns & Suites - Tractor Supply - Cracker Barrel - Nashville Predators - Tennessee Titans - Firestone Tires - Bridgestone - Petsafe - Mars Petcare - Sprouts Farmers Market - Holler & Dash - Simon Malls - Claire's - Hunt Brothers Pizza - Pantech
You have the attention span of a goldfish! Ok, we all do, but new studies show that people now have the digital attention span of 8 seconds. For brands, holding people’s concentration in this hyper-connected world is difficult enough, let alone trying to develop a deeper relationship.
But there’s a trick. A way to actually cut through the noise and stick in the mind of your consumer. The secret? Visual storytelling.
That’s why brands hire me. I'm Yancey Kenna, a Creative Strategist based in sunny Los Angeles.
What platforms can you no longer afford to ignore? How can you turn existing customers into powerful brand ambassadors? Where will you connect with your next wave of superfans? I have a deep appreciation and understanding for the bond between brands and their audience and use this to help brands create a narrative through smart strategy and authentic visual content. Content that intersects naturally with the audience's lives and creates genuine connection, loyalty, and (when you’re really doing it right) conversion.
What do you want your story to be?